strategy Archives ~ Creative Flow

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What it takes to brand a city as a world class destination

Fabian
March 15, 2019
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Branding, strategy

Many destinations are vying for the title of a world class destination and for the travel bureau’s, DMC’s, government agencies and travel agents I will seek to demystify some of the items that make some destinations stand out more than others. In this article we’ll only exp...

bahamas branding insight marketing miami strategy

The Importance of understanding where your business idea exists on the diffusion curve

Fabian
February 20, 2019
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Marketing, strategy

When marketing a product, idea or business its important to understand where your item falls in terms of market acceptance and understanding. Is it early on the diffusion curve, or is it readily accepted? Lets explore one aspect of this concept a little more, to enhance ou...

diffusion marketing science strategy technology